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7 SEO STATS YOU NEED TO KNOW…. IF YOU WANT TO DO BUSINESS ON THE INTERNET

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  • 91% of all pages never get any organic traffic from Google, mostly due to the fact they don’t have backlinks

  • 70% of marketers see SEO as more effective than PPC

  • 72% of consumers who did a local search visited a store within five miles

  • Updating and republishing old blog posts with new content and images can increase organic traffic by as much as 106%

  • Long-tail keyword searches have a click-through rate 3% to 5% higher than generic searches

  • In 2019, 52% of all worldwide online traffic comes from mobile, 45% from desktop

  • “Where to buy” + “near me” mobile queries have grown by over 200% in the past two years

  • On the first page alone, the first five organic results account for 67.60% of all the clicks
    Source IMpack

OUR SEO STARTS WITH IN AN INITIAL ANALYSIS OF YOUR SITE. DAY ONE WE WILL GO THROUGH A 27 STEP PROCESS OF

  • 302 (temporary redirects)
  • JavaScript redirects
  • Meta-refresh redirects
  • Extensive on-page JavaScript
  • Extensive on-page CSS
  • Extensive use of Pop-up windows-I don’t see that as a problem
  • JavaScript navigation
  • Overall use of flash
  • Frame Site Construction
  • Dynamic URLs
  • Action tracking in URL’s
  • Session IDs in URLs
  • Site requires session IDs to function
  • Site has a Deep Folder Structure
  • Main entry page lies on SSL
  • Main entry page requires user action
  • Lack of site map
  • Site uses a splash page
  • Robots.txt file is blocking spiders
  • Lack of a robots.txt file
  • Robots Meta-tag is blocking spiders
  • Lack of body content
  • Image map navigation
  • Duplicate content
  • Search engine incompatibility
  • Questionable content
  • Broken links
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IS THIS IMPORTANT TO YOU?

Is reporting and tracking critical to track customer acquisition information? You bet; all companies at the very least should have Google Analytics installed on their website. This is a great way of determining not just the volume of organic traffic you are getting but also states and countries visitors are coming from, the time of day they are most active and what keywords people are using to find you. We can track real time how many live users are on your site so you can instantly initiate chat sessions. You can track your PPC campaigns and assign dollar values to visitors and ultimately to items sold to determine your profits by sku. We can take that one step further and determine what keywords your competition’s customers are using to find their site. If you are not being ranked by the search engines the vast majority of potential customers will not know you exist. Cornell University did a study on eye tracking and the results only back up organic SEO even more. Searchers spend 83% of their time on the very first 5 listings on a search result page. Why because 80% of visitors will rely on organic search results when they are researching a product or service. Of that 80% almost all; 92% were from Google, according to Statcounter.com.


SEOmoz came out with a report in which it discussed various changes in ranking factors search engines are taking. It was much simpler a couple years earlier. Before you built a site, provided good page content and focused on keyword varieties that matched your domain and you were on your way. Today the search engines are focusing less on anchor text or external links and are analyzing what is occurring in the social space. With “all things” social; search engines are now able to assign a value and rank this content. This gives the user a remarkably higher level of relevancy. For example, videos of testimonials of the very same product you are looking up. No need to read the corporate website on how those widgets perform; now you can watch videos of current customers.


Visitor Analysis And Behavior Tracking

At the heart of our company is our ability to provide our clients with real-time web based reporting and analysis. Our website analysis is broken down into main categories but can be customized based on the product or service of our client.

Would you like to see real time analytics from anywhere in the world on how your website is doing?


  • Sales by product
  • Abandon shopping cart and re-marketing efforts where you control the frequency
  • Ability to add promotions that automatically update shopping carts without ever needing to program
  • Real-time inventory reports
  • Cost of sales
  • Integration of Google and Bing PPC costs and gross profit
  • Demographic sales summary and detailed drill down
  • Built-in CRM

A. SEO Analysis:

  • Google Pagerank, Yahoo Backlinks, Yahoo Indexed Pages, Alexa Rankings and domain age.

B. Traffic Analysis: Identification of source of your traffic paying particular attention to

  • Total visitors per month
  • Repeat visitors vs first time visitors
  • Visitors by hour, day of week
  • Page views per month
  • Bounce rate per month
  • Conversions
  • Busiest day
  • Sources:Direct access, referrers, onpage, offpage

C. Visitor Analysis: Answers the following questions about your website and/or campaign visitors

  • What pages are the most popular
  • High conversion pages
  • Source of visitors
  • Geographical segmentation, city state and country
  • Keywords used to find website

LINK ANALYSIS:

  • Research and identification of the most effective link partners and creation of contact database for off page link efforts
  • Creation and management of link pages
  • Monthly reporting on total links, addition of juicy links and overall percentage which are a juicy link
  • Competitive analysis:
  • Content Analysis

Our goal is to identify who is going to your site, how they got there, what they do during their visit and why they did or did not buy something. Very much the same when we go into a store walk around and choose whether to make a purchase or not. We look at the key factors that the buying visitors have in common and build a marketing strategy around those parameters.


SEO OPTIMIZATION

  • General Information of Site
  • Creation and management of link pages
  • Targeted Keywords Analysis & keywords Density
  • Competitive Analysis
    • Competitors
    • Global Back links popularity
    • Competitor sites age
  • Conclusion & Plan

About Us

CTwebMarketring is a company assisting small to medium size business effectively establish and maintain a presence online. We understand with limited resources it is a challenge to accomplish what is needed to compete on line. Locally based; we consider ourselves not just a vendor but an extension of your business.

Our Contacts

CTWEBMARKETING SOLUTIONS
930 Main Street, Bridgeport, CT 06604

+1 860-239-0096